(PROJECT) Banner Design Concepts for Tourism numbers and nonprofit organization. 2023

PROJECT

Design concepts are based around the notion of growth, art, abstraction and thinking outside the norms of what the city is normally known for. The idea is to elevate, modernize and give life to a city that is growing not only by numbers and visitors but by maturing in ways of sophistication, making its mark on the map in comparison to it’s sister cities.

My ideas on design is to create a thoughtful approach to how we view fonts, shapes, and space. We utilize assets everyday by traditional methods but I believe we can push those methods further and create something unique.

Great design is about a creative demand within our ourselves.

Phillips Campaign

Phillips Collection launch campaign. Conducted the photoshoot, edited material, filmed/produced, created listings, graphics, and overall Art Direction.

After many different design styles and trials, I was able to come up with a minimal and modern approach to SB’s themed campaigns, emails, and print designs.

Graphic Design + Emails

Graphic designs and campaigns have become an essential component of modern-day marketing strategies. Businesses often use email campaigns to introduce promotions, seasonal sales, or to inform customers of new product releases. The design of the email graphic should reflect the brand of the business and catch the attention of the recipient with an eye-catching visuals, concise messaging, and clickable CTAs. It is essential to keep the layout of the email clean and not to overload it with too much information. The right combination of design and messaging will invoke a positive response from the customer and encourage them to act, resulting in higher conversions and increased ROI for the business.


Print designs and graphics are important elements in various types of visual communication. From posters, brochures, flyers, business cards, to packaging materials, print designs and graphics can enhance the overall aesthetic appeal of the product or service being offered. Beyond aesthetics, they can also serve as powerful marketing tools as they can showcase important information about a product in a visually-engaging manner.

Furthermore, incorporating graphic elements can help to convey the brand personality and messaging consistently across various marketing materials. It is essential for businesses and individuals to invest in high-quality design services to ensure that their visual communication efforts are effective and impactful.

Gif created from my filming of the latest reel on IG and then paired into the email design.

Card Design for the Hancock Campaign

Card Design paired with the Hancock Campaign to promote small businesses in the subscription boxes.

Email Design template created for the exclusive ring sale

Email Design template I created for the exclusive ring sale 2023